A reader submitted this as their top business challenge:
What is the best online marketing for my small business? The economy is tough, I have less sales than I would like but I don't want to spend a lot of money looking for customers.
Online is definitely the way to the highest ROI for your advertising spend. Plus return on investment is the significant measure that should be guiding your steps in moving your business forward. Let's cover this as best we can in this small space.